By DayakDaily Team
KUCHING, May 7: Sarawak Deputy Premier and Minister for International Trade, Industry and Investment Datuk Amar Awang Tengah Ali Hasan received a comprehensive briefing on France’s trade and investment landscape during his official visit to Paris, underscoring new opportunities for Sarawak and Malaysia to position themselves strategically within the European market.
According to a press release today, the briefing was delivered by the Economic Counselor and Trade Commissioner at Malaysia External Trade Development Corporation (MATRADE) Paris, Zuhaila Sedek, who highlighted France’s role as a crucial gateway to Europe for Malaysian exporters.
She highlighted that MATRADE Paris has been actively supporting Malaysian businesses, including Sarawakian enterprises, in expanding their presence in the region.
Among these are Sarawak’s unique handicraft products, which have gained recognition as fashionable lifestyle items in Europe.
In a key highlight of the visit, Awang Tengah witnessed the signing of a Memorandum of Understanding (MoU) between Sarawak-based Wireco Sdn Bhd and France’s Blumorpho.
The agreement sets the stage for strategic and financial partnerships to scale up the adoption of WASTENOT’s food waste management technology across major global markets.
The collaboration aims to strengthen financial collaboration models and foster engagement with both industrial and institutional stakeholders.
It will also explore avenues for French, European and international support mechanisms dedicated to sustainable technology innovation, facilitating the transition to a circular economy and enhancing access to carbon credit markets.
The Sarawak delegation included Deputy Minister for International Trade, Industry and Investment (MINTRED) Datuk Dr Malcolm Mussen Lamoh, its advisor Dato Sri Mohd Naroden Majais, its permanent secretary Dzulkornain Masron, Ministry of Natural Resources and Urban Development permanent secretary Datu Abdullah Julaihi, Economic Planning Unit director Datu Lester Matthew, Embassy of Malaysia counsellor Priscilla Ann Yap, MATRADE Paris Trade Commissioner Zuhaila Sedek, InvestSarawak chief executive officer Timothy Ong and other senior officials. — DayakDaily
