Bumi Kenyalang Carnival at Aeon Mall, Selangor targets RM150k sales through 33 Sarawak SMEs

Naroden hitting the gong as symbolic to launching the Bumi Kenyalang Carnival at Aeon Mall in Shah Alam. Photo credit: Ukas.

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KUCHING, Aug 27: The week-long Bumi Kenyalang Carnival 2022 happening at Aeon Mall in Shah Alam, Selangor since Aug 25 is targeting product sales of up to RM150,000 through 33 participating small and medium enterprises (SMEs) from Sarawak.

Advisor to the Ministry of International Trade and Investment Sarawak (Mintred) Datuk Mohamad Naroden Majais together with acting permanent secretary Dzulkornain Masron have today performed the symbolic launching ceremony for the carnival held in conjunction with Buy Malaysian Products Campaign (KBBM).

The KBBM programme also promotes local products that are available at AEON BiG hypermarkets nationwide.

The programme is an initiative by Aeon Co (M) Bhd and Aeon Big (M) Sdn Bhd in collaboration with Ministry of Domestic Trade and Consumer Affairs with the support from Mintred and Sarawak Economic Development Corporation (SEDC).

Crowds checking out Bumi Kenyalang Carnival at Aeon Mall, Selangor.

According to a media release from Sarawak Public Communications Unit (Ukas), the objective of holding the carnival was in line with governments’ efforts to recover the economic sector, especially the retail sub-sector following two-years of Covid-19 pandemic.

Among the products sold at the carnival are food and beverages products such as “gula apong” ice cream, kolo mee, Sarawak laksa, Sarawak black pepper and many others, including handicrafts and textiles such as woven mats, beaded items and jewellery.

In addition, beauty and health products including services can also be found in the carnival this time.

During this carnival, a variety of interesting activities such as buskers’ performances, fashion shows, quizzes, colouring competitions and singing competitions will also be held to create a merry atmosphere in conjunction with this year’s National Day celebration.

With that, residents and entrepreneurs in Selangor and Lembah Klang are invited to join in the fun and buy Sarawak products at the carnival. – DayakDaily.