SMA creates SPUG software to assist local industries transform digitally, deliver value-added business propositions

Participants of the inaugural Synchro Primavera User Group (SPUG) Digital Construction Showcase 2022 held at the Old Court House here recently.

KUCHING, Dec 20: Sarawak Multimedia Authority (SMA) is committed to providing the necessary assistance to local technologists and professionals to get their certification through the establishment of Synchro Primavera (software) User Group (SPUG) as it will help the local industries in digital transformation in order to deliver value-added business propositions.

According to a press release issued by SMA, in order to achieve the objective, SMA, in collaboration with the Association of Professional Technicians and Technologists (APTT), recently conducted the inaugural Synchro Primavera User Group (SPUG) Digital Construction Showcase 2022 at the Old Court House here.

SMA deputy chief scientist and deputy chief advisor Professor Ir Ts Dr Al-Khalid Othman stated that participants at the event shared their insightful thoughts and revelations about digital transformation in order to remain competitive and deliver value-added business propositions.


“It also displayed the current technological advancements with innovative applications to drive digital adoption in the engineering and construction industries in Sarawak,” said Prof Al-Khalid at the event.

He added that the event also heightened the awareness of the immense empowering capabilities and generated positive response from the participants.

Meanwhile, PCSS Consultancy Sdn Bhd (PCSS) director of Professional Services, Ts Andy Tiong Meng Jun said, digital transformation in the construction and engineering industries was crucial in order to remain competitive.

Tiong noted that digital transformation was also crucial to the construction and engineering industries in order to deliver value-added business propositions.

He also cited the case of a fallen giant, Nokia in the 90’s whose chief executive officer (CEO) admitted “We didn’t do anything wrong but somehow, we lost” due to lack of initiative to embrace new technologies for ‘Constant Change is the New Norm’.

“The motivation to change seemed to originate from the private sector and augmented by governmental blessing to incorporate digital content as part of the contract prerequisite,” mentioned Tiong.

Tiong went on to say that based on the proven framework adopted by the Building and Construction Authority (BCA) Singapore, PCSS intends to replicate the model in Sarawak with close collaborations and constructive engagements with statutory agencies, Institute of Engineers (IEM) Sarawak, academic institutions and private entities to provide high performance workforce, imbued with competent skill sets, as well as the acceleration of impactful applications of digitalisation and innovations.

The event was supported by the SMA and APTT. — DayakDaily