Sarawak Tourism Board shines again at Asia-Pacific Excellence Award

Sharzede (centre) receiving the award in a ceremony in Dublin, Ireland.

DUBLIN (Ireland), Dec 7: Sarawak Tourism Board chief executive officer Sharzede Salleh Askor received the Asia-Pacific Excellence Award in the category of Film & Video in Dublin today.

The exemplary promotional video of the Rainforest World Music Festival (RWMF) 2018 won the award, trumping videos by Marina Bay Sands and many other applicants.

The award is the second Asia-Pacific Excellence Award under STB’s belt. The first being an award under the category of `Event & Experiential Marketing’ for the RWMF in 2017.

Sharzede (right) posing with the award together with Daniella Lupi, STB’s assistant manager (Digital Marketing).
Sharzede (left) being interview by the host presenter at the award presentation ceremony.

In a press statement, STB said it was also shortlisted among three finalists under the Travel & Tourism category, in addition to receiving this award.

The Asia-Pacific Excellence Awards were created to honour the most outstanding achievements of communications professionals in their field.

In addition to this, the awards also provide an excellent networking forum for all attendees and take a comprehensive look at communications achievements across Asian Pacific.

Coming into its 22nd year in 2019, the RWMF has become a world-class event, receiving recognition worldwide and also receiving accolades from music magazines and public relations awards.

RWMF was placed Top 25 Best Music Festivals by Songlines Magazine, PATA Gold Award and the most recent Gold Award Special Tourism Event, to name a few.

Over 20,000 people attended RWMF this year, reaching the maximum capacity of the festival’s venue. — DayakDaily