Sarawak Design Week: Saradec targets RM10 mln in sales, trade enquiries

Sarawak Design Week logo

KUCHING, Feb 11: Sarawak Design Centre (Saradec) hopes to achieve RM10 million in sales and trade enquiries through Sarawak Design Week 2023.

According to Saradec chief executive officer Dayang Nena Abang Bruce, they achieved over RM9 million in the Design Fair Asia: FIND in Singapore last year.

“I believe we can achieve this target for Sarawak Design Week. Saradec also aims to attract some 3,000 local and foreign visitors to the expo,” she said in a statement.

Dayang Nena said that if this year’s expo turns out to be a success, they will come back next year with a bigger and better Sarawak Design Week.

“Sarawak Design Week 2023 is going to be an exciting event, and I am really happy to note that we have received great support from our strategic partners and sponsors, vendors, SMEs (small and medium enterprises), the media, and all our exhibitors,” she said.

The Premier of Sarawak Datuk Patinggi Tan Sri Abang Johari Tun Openg will officiate the launching ceremony on Feb 13 at the Borneo Convention Centre Kuching (BCCK).

Among the guest speakers participating are the Korea Furniture Association (KOFA) director Lee Suk Jong and Elemental Republic managing director and design director Walter Tan Choo Yong.

The expo will operate starting 10am to 6pm from Feb 13-16. — DayakDaily

Lee Suk Jong (left) and Walter Tan Choo Yong