KUCHING, June 22: Music lovers can start counting down to the Borneo Jazz Festival (BJF) virtual journey which will be held this weekend.
From June 25 to 27, between 6pm and 7.30pm, viewers will be serenaded by a string of jazz musicians including Clinton Jerome Chua, O-Ha Soul Band, Nisa Addina, Borneo Jazz Talent Search 2018 winner Ta’Dan and the ‘Prince of Borneo’ himself – Pete Kallang.
BJF 2021 will be a combination of flashbacks to past musical acts that performed at BJF as well as original pre-recorded sessions and interviews with renowned jazz musicians from Sarawak and around the world.
BJF 2021 is viewable for free on www.jazzborneo.com, TVS and on Shopee Live.
Alternatively, viewers can also enjoy the show on TVS, Sarawak’s very own TV station on Astro (Channel 122).
“Covid-19 has shown us how important digital and social media has been for artists to reach out to their audiences and maintain their fan-following throughout the pandemic. After more than a year of watching the international entertainment industry, among others, innovate on how to reach out to their target groups, we look forward to seeing fans and new audiences embrace the Borneo Jazz Festival 2021 virtual journey.
“With the BJF 2021 now bringing the virtual journey into people’s homes through the Borneo Jazz Festival platform, TVS and Shopee Live, there could be more new audiences and jazz lovers locally and from around the world,” Sarawak Tourism Board CEO Sharzede Salleh Askor said.
Through the virtual platform on www.jazzborneo.com, viewers can watch the performances, interviews and flashbacks as well as engage in conversation with other online users throughout the 90-minute events.
Sharzede added that the BJF2021 virtual journey will also feature exclusive interviews with Singapore’s ‘King of Swing’ and Asia’s Jazz Superstar Jeremy Monteiro; Dave Brewer of Dave and the Doodaddies; and John Hammond.
Meanwhile, registrants to the BJF platform will be eligible for the contest giveaways to be held during the virtual events, where you can win free tickets to next year’s festivals, discounts to selected hotels, event merchandise and much more.
As the official delivery partner for BJF, Grab is giving out discounts with special promo code for delivery to those who register and access the musical events on www.jazzborneo.com
With Shopee named as the official e-commerce partner, the virtual experience will also be streamed via Shopee Live, giving access to millions of households across the country to enjoy the showcase from the comforts of their own homes.
At the same time, Sarawak Tourism Board has opened an official store on Shopee to feature merchandise from BJF.
This includes BJF limited edition of t-shirts, batik linut face mask, printed batik face mask and other attractive products which can be purchased at https://shopee.com.my/placeborneosdnbhd. — DayakDaily
