Tegas partners with MaGIC for virtual global market-fit programme

Datu Len Talif Salleh

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KUCHING, Aug 19: Tabung Ekonomi Gagasan Anak Sarawak (Tegas) through its Digital Village has partnered with Malaysian Global Innovation & Creativity Centre (MaGIC) to organise the Global Market-Fit Programme (GMP) with the aim to support Sarawak startups to accelerate growth with new product and solution market-fit strategies expanding to the United States of America (USA).

Tegas chairman Datu Len Talif Salleh, in a statement today, said MaGIC and Tegas will be partnering with US Market Access Center (US MAC), a tech accelerator located in Silicon Valley and Pixel Play Ventures (PPV), a Venture Capital Management Corporation registered with the Securities Commission Malaysia.

“We’re happy to collaborate with MaGIC, US Market Access Centre and Pixel Play Ventures in providing a platform for Sarawak startups to expand to the USA via the Virtual Global Market-Fit Programme.

“This will be our second collaboration with MaGIC for the Tegas Digital Village, in line with the Sarawak Digital Economy Strategy 2018-2022,” he said.

Meanwhile, acting chief executive officer of MaGIC Amiruddin Abdul Shukor said MaGIC has always been supporting the Sarawak startup ecosystem especially through its strategic partnership with Tegas .

“This collaboration with Tegas for GMP USA will be focusing on startups meeting specific requirements to venture abroad. The pandemic impacted pre-existing plans by many startups to expand and scale-up. As they pivot to recover, GMP provides this unique platform for them to thrive,” he said.

The GMP programme, which will run virtually from Oct 4 to Dec 3, 2021, also prepares startups with the knowledge and relationships to expand in other markets and regions, and has been designed, taking inspiration from the paths and key success factors of highly successful Malaysian startups which have expanded abroad.

The programme provides a platform for high growth innovative startups to explore cultures, understand ways of business and gain international market access in countries beyond ASEAN.

Startups will learn from inspiring mentors and meet and gain access to international investors and route-to-market partners.

They are also required to commit to the online programme on a meeting schedule basis for the entire duration. The programme will be divided into two phases, pre-immersion and immersion trip for phase one and validation trip and post programme for phase two.

Tegas and MaGIC offer 100 per cent subsidy for Sarawak startups who are eligible for the GMP programme. For more information and to apply, visit https://www.mymagic.my/gmp or email Tegas at accelerate@tegas.org.my. — DayakDaily