KUCHING, March 7: Sarawak Multimedia Authority (SMA) and Shopee Mobile Malaysia Sdn Bhd (Shopee) today inked a Memorandum of Understanding (MoU), with the main objective of expanding market access for local products on the e-commerce platform.
SMA general manager Dr Zaidi Razak said the collaboration focused on complementing initiatives by SMA and Shopee in assisting Sarawak to achieve its target to digitalise the state’s economy.
He added that both parties planned to collaborate on the growth potential of Sarawak e-commerce and to provide a nationwide reach for Sarawak products and offerings.
“The collaboration with Shopee will help to further expand our market and increase the visibility and demand for our local products, as well as enhancing digital entrepreneurship in Sarawak.
“It is vital for our local entrepreneurs to tap into e-commerce to ensure Sarawakians become one of the main players in the global marketplace,” he said in a statement.
Shopee Malaysia head of seller management, Zed Li, said as a player in the market, Shopee understand its importance to play an active role in helping Malaysia achieve greater economic growth.
This has always been the company vision since their company inception in 2015, which is to grow alongside local entrepreneurs, he added.
“We are fortunate that Sarawak and Malaysia are a manufacturing and producing state and nation, with unique and good quality products and services.
“Fast forward to today, with over 20 million downloads of the Shopee App across the country, we are able to better serve Sarawak entrepreneurs with nationwide exposure and allow them to market Sarawak-made products more successfully to the rest of the country.
”Through our platform, we hope to achieve shared prosperity for the people of Sarawak and particularly the entrepreneurs,” he continued.
During the MoU signing ceremony, SMA was represented by Zaidi and SMA Head of Digital Economy Unit Tan Chee Kang, while Shopee was represented by Zed Li and Head of Corporate Communications, Sharon Roberts.
The MoU coincided with the “Sarawak Women X Symposium: Global Innovative Entrepreneurship Symposium 2020”, which was organised by the Ministry of Welfare, Community Wellbeing, Women, Family and Childhood Development and SMA. — DayakDaily
